Thriving During Tough Times
Last year I read a little book that just rocked my world called, The Energy Bus. It's a great read and I would highly recommend it. Since then I've been following a blog by the author, Jon Gordon. Today he posted about Thriving During Tough Times. You can read the full post here, but here's the short version...
1. Refuse to participate in the recession
Focus on business as usual and while others allow fear to paralyze them you will charge forward and move ahead of your competition.
2. Increase marketing and advertising
People will still be buying goods and services and they will buy from those who they trust and see in the marketplace. This is a great time to win new customers and stand out.
3. Innovate
GE, Disney, and Microsoft were all born during recessions. I believe when times are tough we are more open to new ideas, new products and new ways of doing things.
4. Become a talent magnet
If you are a leader or manager there is no better time to find, attract and hire the best talent.
5. Think big, take action
Consider that both the Empire State Building and the Golden Gate Bridge were built during the Great Depression. Now is a time to think big, create your vision and take action.
Great thoughts! And they apply to the church too. We can't be paralyzed by fear. Now is the time to reach out like never before. We should be looking for creative ways to do ministry, gathering more people to our teams and thinking big. People still need Jesus. Now is not the time to hunker down!
So I'm curious...what are you doing to thrive during tough times?




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